News & Articles

Intuiters on the go

January 20, 2020

Planners are Oddballs

It’s said that Bill Bernbach created an ad agency where misfits could not only survive but prosper.
January 27, 2020

PR Planning and Jobs to be Done

As PR professionals aspire to bigger budgets and credibility in the marketing mix, awareness is growing of the value of effective planning.
February 25, 2020

The Silver Lining Beneath Pandemic Clouds

Most countries have successfully controlled a pandemic though they were far less prepared at the time. Corona virus (Covid-19) poses another such threat to the world. […]
May 14, 2020

Gaming in APAC

To provide a view on gaming in Asia Pacific, Intuit researchers have collated the following reports based on desk research of sources in the public domain. […]
May 19, 2020

Digital Qualitative Solutions

To provide a view on gaming in Asia Pacific, Intuit researchers have collated the following reports based on desk research of sources in the public domain. […]
May 29, 2020

The Trouble with Self-Claim

As the famous quote attributed to David Ogilvy puts it: “The trouble with market research is people don’t think what they feel, they don’t say what […]