Consumer Loyalty: An Asia Pacific Perspective

Published Studies

Loyalty and the Asia Pacific Supermarket, insights on purchase motivators.
September 10, 2020
Infographic: Visa Myanmar Financial Attitudes
October 12, 2020

Consumer Loyalty: An Asia Pacific Perspective

This study, done for The Marketing Store provides an original perspective on Consumer Loyalty and shows how the “share of wallet” measure is key to designing successful customer loyalty programs.

This study, done for The Marketing Store provides an original perspective on Consumer Loyalty and shows how the “share of wallet” measure is key to designing successful customer loyalty programs.